NINE DECADES hazy ipa
Client
Lakeville Liquors
Ask
Design a label for Lakeville Liquors’ 90th Anniversary beer that reflects the city of Lakeville’s history and celebrates this huge milestone. Create a design that would also translate well across merchandise for the anniversary’s events and celebrations.
Awards
Winning Design
ORIGINAL LOGO DESIGN
This design reflects the city of Lakeville’s history and future as it celebrates to the huge milestone of nine decades. It incorporates the old city logo while updating and modernizing its style. This was done to appeal to a current audience and more accurately reflect the products that it’s being used on (beer cans, wine bottles, and t-shirts). This design evokes the beauty of Lakeville’s nature through a minimal and clean style.
inspiration
Original city logo
CREATING DELIVERABLES
FINAL PRODUCT