NINE DECADES

LAKEVILLE LIQUORS NINE DECADES BEER LABEL DESIGN CONTEST

Client:

Lakeville Liquors

Ask:

Design a label for Lakeville Liquors’ 90th Anniversary beer that reflects the city of Lakeville’s history and celebrates this huge milestone. Create a design that would also translate well across merchandise for the anniversary’s events and celebrations.

Awards:

Winning Design

ORIGINAL LOGO DESIGN

This design reflects the city of Lakeville’s history and future as it celebrates to the huge milestone of nine decades. It incorporates the old city logo while updating and modernizing its style. This was done to appeal to a current audience and more accurately reflect the products that it’s being used on (beer cans, wine bottles, and t-shirts). This design evokes the beauty of Lakeville’s nature through a minimal and clean style.

Original city logo used as inspiration.

Credit: https://www.lakevillebusiness.com

CREATING DELIVERABLES

FINAL PRODUCT

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